The British Fashion Council (BFC) announced OMODA as the new Principal Partner of London Fashion Week (LFW) in February 2026. The event will take place from Thursday, 19th to Monday, 23rd February 2026.
As part of the principal partnership, OMODA will support with VIP shuttles, using its flagship OMODA 9 SHS and all-new OMODA 7 SHS, which makes its dynamic debut at the event, alongside other optimised celebrations.
Laura Weir, Chief Executive, British Fashion Council: “OMODA’s commitment to design and innovation makes them a powerful partner for LFW. Together, we’re championing individuality and creativity, while shaping and supporting a February schedule that reflects the energy, diversity and ambition of London fashion.”
Victor Zhang, OMODA UK Country Director: “London Fashion Week is a celebration of creativity and design – values that sit at the heart of OMODA as a brand. As Principal Partner, we are proud to be part of a cultural moment that champions bold design and self-expression, right in the heart of the Capital. With the OMODA 7 SHS and OMODA 9 SHS present throughout the week, we are showcasing vehicles that embody style, luxury and hybrid flexibility – designed to take you from front-row fashion moments to everyday life with confidence and ease. This partnership reinforces OMODA’s place within contemporary culture, where design, innovation and British brands move together.”
Incredible value at £29,915, step into the new OMODA 7. Where bold design, effortless comfort, and forward-thinking technology define every journey. Its sleek form makes an instant statement, while the meticulously crafted cabin surrounds you in modern luxury.
Inside, style meets substance: eco-leather seating, wireless phone charging, a striking 15.6-inch touchscreen, immersive Sony audio, dual-zone climate control, and a whisper-quiet cabin refined with acoustic laminated glass.
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